BIBLIOMETRIC ANALYSIS ON STUDIES RELATED TO RELIGIOUS TELEVISION PROGRAM IN MALAYSIA

Abstract

Television broadcast media has played a significant role in cultivating Dakwah Islamiah
in Malaysia. This positive progress leads to the elevation of religious broadcasting
programs, in line with the increase of viewer interest towards these types of programs,
and the manpower required to aid the interested parties is easily accessible nowadays.
This scenario has intrigued researchers to carry out studies regarding this topic to
provide authorized data and input to the benefit of the concerned parties. Thus, the
objective of this study is to identify and classify literatures and studies related to Islamic
television programs. The methodology used is bibliometric analysis towards the
literatures gathered from various sources such as thesis, dissertations, articles,
proceeding papers, chapters in books, and books. The process of collecting data is
produced through searching in article databases, libraries, and websites related to the
topic. The result shows that 124 literatures had been found from different type of studies,
and themes discussed, which are written in Malay and English languages. This finding
indicates that further studies need to be carried out with regards to analysis study on the
originality of the content used in the programs, and field study on the need and tendency
of the viewers. Furthermore, this study gives a positive implication for the interested
parties to produce a competitive religious television program by using attractive and
comprehensible contents.